Blog Archives

September 12, 2014

Cookie cutter nutrition and MLM’s, Should you drink the “kool aid”?

Aaron Russak

With the advent of the internet and social media the amount of miracle health care cures has exponentially increased over the last decade. I have said over the last 15 years about once a month a “new miracle” nutrient drink, pill, diet, multivitamin, weight loss program etc…is created/found/invented. Marketing itself as an answer to what all ails you and often makes unrealistic, unfounded claims. The sad part of this is many people gambling with these approaches could be wasting precious time they may never get back. Who has the ...

March 14, 2014

The Dogma of the typical Chiropractic Approach

Aaron Russak

Every week I am confronted by someone, generally a new patient, who has visited a colleague in the area and was told they needed to be adjusted 3x/week for months. Most often these people complain of the typical pain syndromes involving the usual areas, neck, back etc…These syndromes are not a result of a recent trauma and have no exact cause. There are many marketing tactics out there to lure uninformed individuals into these clinics. Free X-rays, consultation and even the first adjustment will be offered to entice these patients into ...

August 12, 2012

enough is enough

ENOUGH! ICS is speaking out against an industry trend in which chiropractors offer products or services that are outside the scope of practice, of little benefit to the patient, and perpetuate the old stereotype of chiropractic as quackery. These products [miracle weight loss diets, injections, etc] bring people into their offices with the promise of a quick fix only to sell them — regardless of need — an extended and often expensive treatment package. Not only do we feel this tactic borders on dishonesty but we cringe at the thought that ...

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